Following a poor year for global travel markets, Thomas Cook has reported flat annual pre-tax profits of £308.2 million for the year ending September...
Things to note in this are firstly that they are not, like so many of it's competitors, losing money, and secondly that they have seen encouraging signs in the last four weeks, with bookings up 14%...
Added to this is the development of their on-line strategies, with the strength of the Thomas Cook retail brand, can give access to inventory and a "true multi-channel capability", the strategy to develop an international online travel agent represents a "compelling customer proposition..."
“We have continued to invest in our dynamic packaging capabilities and products and we have, in parallel, improved our online capabilities across the group,” said group chief executive Manny Fontenla-Novoa...
“As well as ongoing content management, merchandising, programming and technology investment, we have also ensured that customers booking travel online have access to all the same services that are available in-store and receive a seamless customer experience across channels...”
For more about this news and strategy go to http://www.travelmole.com/stories/1139699.php
Barticus.
Things to note in this are firstly that they are not, like so many of it's competitors, losing money, and secondly that they have seen encouraging signs in the last four weeks, with bookings up 14%...
Added to this is the development of their on-line strategies, with the strength of the Thomas Cook retail brand, can give access to inventory and a "true multi-channel capability", the strategy to develop an international online travel agent represents a "compelling customer proposition..."
“We have continued to invest in our dynamic packaging capabilities and products and we have, in parallel, improved our online capabilities across the group,” said group chief executive Manny Fontenla-Novoa...
“As well as ongoing content management, merchandising, programming and technology investment, we have also ensured that customers booking travel online have access to all the same services that are available in-store and receive a seamless customer experience across channels...”
For more about this news and strategy go to http://www.travelmole.com/stories/1139699.php
Barticus.
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