Tuesday 24 November 2009

"Promotion, promotion, promotion..."


Economy in trouble, tourism not hitting the heights expected, what do you do? Make a film....

This is an obviously brilliant way to promote your country using a media method that is followed by so many all of the time...

Take a look at the "Lord of the rings" trilogy that showed the beautiful views on offer in New Zealand, or the animated film "The Lion King" showing the beauty of wildlife in Africa, or how about the classic film "Australia" that showed Australia to be, ah, ok so it does not always show you to be how you may have imagined...

But following the footsteps of this has led to sites being specially developed to promote this phenomenon, such as the United Kingdom's industries through it's tourism body, VisitBritain...

So, for a look at the British film industry, and to have a chance to experience the locations, go to http://www.visitbritain.us/campaigns/british-film/index.aspx

Barticus.

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